After countless hours of coming up with ideas, figuring out a good marketing strategy, and endless coding you’ve finally managed to release your project. And now, you’re thinking of taking a break and moving on to something new, right? I hate to break it to you, but your work is far from done. Now you have to dump even more money and work into app maintenance. It can be quite costly if you want to learn more about how much does it cost to maintain and support an app in 2020, just follow the link.
Here, we’ll discuss more what exactly app maintenance is, how to do it, and why you should do it. So, let’s get going.
1) What Is It?
Think about it this way. Let’s say you’ve finally bought the car you wanted since forever, but you know that if you want to keep it in good shape, you’ll need to spend some money along the way. Regular servicing, fixing dents or scratches or repairing something in advance, so the problem won’t grow bigger and end up ruining the whole car. Kind of the same thing goes for app maintenance.
2) Why Do You Need To Do It?
Well, there are multiple reasons why you should continue working on the app post-launch. One of the main ones being that it helps maintain user loyalty. You want people to constantly use your app, right? Without maintenance, it can be quite a difficult task to achieve.
People always have opinions, and they’ll surely find a few things to pick on regarding your app. Make sure to take them into consideration, see what they don’t like, and change the app in a way that will make them pleased. User feedback is key here.
Even more, app maintenance will minimize uninstalls, help you keep up with the competition, improve your brand image, and get you a bit more cash in the long-run.
3) How Do You Do It?
Improving the app based on the feedback provided by its users is simply not enough. There are many different types of app maintenance that must be done, such as adaptive maintenance, which, as you might have guessed, focuses on tweaks based on external changes.
There’s also perfective maintenance, which is about optimizing your app, making it perform better. This one is very important since a well-running app will give you the upper hand against the competition. No one wants to use a slow and clunky application.
Another important thing is corrective maintenance, where you’ll have to fix all sorts of bugs or errors, and finally, there’s preventive maintenance, which, as the name suggests, focuses on preventing future problems that might arise.
So, with that being said, don’t get lazy after you launched the app. Put more time on it, give it a little more love, it’s definitely worth it in the long-run.